Find out how video can grow your business.

Don’t get left behind.

If you are not convinced of the importance of video content, or you’re late to create video content for your business, look at the digital community:

• YouTube is the second most popular social network and search engine in the world.

• Snapchat and TikTok have quickly grown their user base in 2019-2020.

• Every major social network – Facebook, Twitter, Google+, Instagram, LinkedIn, and more – have all made it easier to upload, view and share videos.

The importance of video marketing has never been greater. What is holding you back from investing in quality content to help get the word out about your business?

• There is hesitation because it is difficult to see the direct return on investment of videos.

Did you know that someone’s positive experience with a video advert increases their purchase intent by 97% and brand association by 139%?

• On average, a business creates over 300 videos a year. That is nearly one a day.

• Social video generates 1200% more shares than text and images combined. This number is likely to increase, as video is becoming more socially relevant.

• KISSmetrics found that a call-to-action with a video produces 380% more clicks than a regular sidebar call-to-action. In other words, video boosts a user’s likelihood of taking action on what they see.

• Videos are 45 times more likely to rank on the first page of Google than text results. Videos have less competition because, again, the material is more dense.
  

Video is the medium of the future – it is undeniable. Although articles, podcasts, and infographics also have a stake in the future, video cannot be overlooked. People are attracted to video and people are what really matter to any and every business.

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