Ikea x Sonos

In an exclusive brand collaboration between Ikea and Sonos, the world is introduced to functional home furniture with sophisticated WiFi speakers, with Symfonisk products lamp/speaker and bookshelf/speaker. Redscope worked with the Ikea marketing team to create unboxing videos with a focus of explaining the main features of the lamp/speaker and shelf/speaker, using simple birds eye view, front view cameras with animation and overlaid motion graphics, both videos are simple and effective, designed for their web channels and social media pages.

CAMPAIGN: Symfonisk

INDUSTRY: Products/Furniture